Day: March 21, 2018

Using customer development to build SAAS business: Introducing Arpit of WebEngage, ProductGeeks Conf Speaker

How do I understand my customer (MUCH better)? How do I engineer growth in the product? Prioritize features? If you aren’t going through these questions, chances are that you are either lying or don’t exist. Most products (including B2B / B2C) fail at identifying the real needs of customers. Globally, 42% startups failed because…

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